P J Hayman – specialist Travel Insurance and Schemes provider – has hired the Wriglesworth Consultancy to promote their range of products and a selection of new initiatives. The appointment was made following a competitive pitch process involving six agencies.
P J Hayman firmly believes that ‘one size does not fit all’ when it comes to travel insurance and offers a range of specialist products including Free Spirit (a policy for people with medical conditions) and Adventures (a policy for active holidays and hazardous pursuits). Wriglesworth has been tasked with communicating the benefits offered by P J Hayman products to both consumer and trade audiences.
Laura O’Connell (Director at Wriglesworth) will lead the account supported by members of the agencies Retail Financial Services Team including Senior Account Executive Faye Williamson and Lee Blackwell.
Peter Hayman, Managing Director of P J Hayman, said “We have some very exciting plans for the latter half of 2009 and have decided to hire an agency to assist us with the promotion of these initiatives. Following a rigorous pitch process, we chose the Wriglesworth Consultancy as they have the right level of experience, innovation and creativity.”
Laura O’Connell, Director at Wriglesworth, said: “P J Hayman is a well respected brand in the travel insurance market and they have some very interesting initiatives on the cards for the remainder of 2009. Therefore, we are delighted that they have decided to appoint us to assist them with the promotion of their expanding product range.”