Hundreds of new properties will be added to leading new homes website SmartNewHomes over the next 12 months following an extension of the current deal with Taylor Wimpey.
TheUK’s second largest housebuilder will advertise all its developments and new homes across each of its 24 regional businesses, including properties for first time buyers, families and retirees. The continuation of the deal reaffirms SmartNewHomes’ strong position in the new homes market place with a reputation for delivering cost effective, high quality leads from an exclusive audience of new homebuyers.
Marcus Jones, Sales Director at SmartNewHomes, said:
“We are delighted that Taylor Wimpey has committed to featuring its entire property portfolio on SmartNewHomes this year, bringing their wide range of property across theUKto thousands of active new homebuyers. Our ongoing investment in marketing and technology ensures our clients benefit from increasingly high quality leads, while buyers find it even easier to locate a brand new home.”
Karen Cullis, Head of Marketing at Taylor Wimpey, added:
“SmartNewHomes continue to be a source of quality new homebuyer leads for our diverse range of developments across theUKand we’re delighted with the response we received throughout 2011.
“Targeted email campaigns from SmartNewHomes allow us to engage directly with active new homebuyers we couldn’t reach anywhere else. They’ve proved to be extremely effective and we look forward to continuing our run of sales successes in 2012.”
